MARCH 16, 2021

Press release

Bibita expands USA presence in alkaline water segment through "FlexWater pH 9+"
patented dumbbell shaped bottle.

Peje, Kosovo,

Bibita today announced that it has started with production of FlexWater Alkaline pH 9+, a premium alkaline water brand, prepared and designed for USA market.

This market expansion is part of Bibita’s continued focus on sharpening the portfolio on premium water brands and healthy hydration products, such as alkaline water .This follows the agreement with New York, New Jersey and Wisconsin based companies to distribute Bibita’s water and sport nutrition brands announced in February.

FlexWater Alkaline pH 9+ through its unique and well-designed patented package, synergizing in this way health and sport, plan to establish long term presence in the U.S. It will offer to consumers a sense of unique, sport elegance and the appropriate perception of value that will make them feel good about the purchase even before they experience the product.

FlexWater Alkaline pH 9+ reflects the simple and delightful qualities of the functional water and each packaging detail re-enforces the brands promise to promote a healthy, athlete lifestyle.

FlexWater Alkaline pH 9+ is part of Active+ Alkaline water, the pioneer alkaline water brand in Europe, delivering a clean, crisp taste and a pH of 9 or higher.